As Rashmika Mandanna's fake video goes viral, Bachchan calls for legal action.

Amitabh Bachchan demanded legal action after a deepfake Rashmika Mandanna video went viral on social media.

Several internet users claimed the video was fake, raising questions about how "unreliable" information spreads quickly.

"High-quality deep fake, disturbing. I think the powerful will benefit and the poor will suffer. Enough to kill anyone."

"This horrifies content creators and actors whose profiles and videos are public.

The worst part is that the current system cannot even criminalize deepfake video makers. "Regulation is needed," said someone.

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British-Indian Zara Patel, who has a huge social media following, appears in the original video. Ms. Patel posted the video Oct. 9.

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