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Personalized news app Artifact becomes a discovery engine for the web with new Links feature

Artifact, the news aggregator created by Instagram's co-founders, is introducing a new feature that expands its functionality beyond news tracking.

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AXPERT MEDIA

Users can now share web links to generate a personalized feed of links based on their interests, putting the app in closer competition with text and link-sharing social platforms like X or Threads.

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This feature, called Links, aims to demonstrate the capabilities of Artifact's AI technology.

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To begin using Links, users only need to share a URL, which is then organized into a visual feed accessible through a new Links tab.

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Alongside link sharing, Artifact users can optionally add captions or photos to express their thoughts or "hot takes," enabling them to build a following and become content creators.

Artifact plans to promote posted links to relevant audiences, helping creators grow their follower base.

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The introduction of Links underscores Artifact's pivot towards a more comprehensive content-sharing platform beyond news curation.

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BY - ASHAY JAIN