Linda Yaccarino was recently named the new CEO of Twitter.
This marks a major shift for the social media platform.
Yaccarino has a background in advertising and media, having worked for NBCUniversal for over 30 years.
She also acknowledged the challenges that come with leading a social media company in today's environment.
In her first public comments as CEO, Yaccarino emphasized Twitter's role in providing a platform for voices to be heard.
Yaccarino plans to focus on rebuilding trust in the platform and ensuring that Twitter is a safe place for users to engage.
She has also expressed a desire to expand Twitter's revenue streams beyond advertising.
Yaccarino's appointment has generated a great deal of buzz in the tech industry, and many are eager to see what changes she will bring to the platform.